Update on the Kraft- SuperValu (Albertson’s) Rebate Offer

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I spoke with my contact at Albertson's and she gave me more information regarding the Kraft Promo:

Here is the correct address you need to mail the rebate form & receipt to:

Kraft Foods-SuperValu Back-to-School MIR Offer #511-5
P.O. Box 753854
El Paso, TX 88575-3854

If you already mailed in your rebate, the Rebate center in Ohio has been instructed to send them back to the Return address, which is Albertson's corporate in Idaho. They will then forward them along to the Texas address. Please feel free to call 1-877-932-7948 with any concerns.There are over 1,900 UPC codes that supposedly trigger the $5 catalina & rebate form, however with as many people as we've seen NOT have the forms print, I'm just not sure they're all working! If your $5 coupon or rebate offer does not print, instead of calling Catalina marketing, please call Albertson's at 1-877-932-7948. They want to be kept informed of any issues shoppers are having. They will help you get the $5 coupon and proper rebate form.

She explained to me how this was (hopefully) going to work, and quite honestly, it's a mess. All rebate requests WILL be honored, even if you purchased some of the items not listed on the Kraft Shopping list here. However, it's not clear yet how that will all work and how long it will take. I highly recommend keeping copies of everything you submit and if 6-8 weeks goes by and you still haven't seen anything, call 1-877-932-7948 to at least make Albertson's aware that you haven't received your rebate.

Keeping all this in mind here are my suggestions:

  1. Shop off the Kraft list. I know, there are less products, but I feel that with all the issues this promo is already having, I want to make my rebate as simple as possible to process.
  2. Make copies of everything before mailing it in. (This really should be done anytime you submit a rebate!)
  3. In those records, make note of the day you mailed it in. Also, mark on a calendar what date you should receive your rebate by.
  4. Keep this Albertson's number 1-877-932-7948 in your records so you can easily access it should you receive a rejection letter for your rebate.

Again, these are just my suggestions. Everyone I've spoken with regarding this promo has been very helpful. Yet the bottom line is, there was some serious miscommunication that occurred at some point and it's obvious this promo is problematic! I am choosing the safe route- I'll post some “safe” scenarios shortly!

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9 thoughts on “Update on the Kraft- SuperValu (Albertson’s) Rebate Offer

  1. Jen says:

    Was there any mention of the before or after coupons total of $25? I was hoping to use up OYNSO catalinas and don't want to mess up my chance of getting the rebate. It would be a big help if I could use those up and still get the rebate!

  2. Utah Deal Diva says:

    The before or after coupons still just depends on how your store receipts print. It's just fine to use catalinas to pay for it- they're going to look at the line item as opposed to the final total.

  3. Sports Gal says:

    Thank you for your hard work on this mess. I appreciate the info as I submitted my rebate early and I'm expecting it to be rejected now by Kraft. At least I know who to call now.

  4. Andrea says:

    i used coupons tonight for my 2nd try at this. i bought $25 worth of items and my total came to about $16 after coupons, so i used catalinas from previous transactions to pay the balance. the $5 catalina DID NOT print…when we went to customer service to ask, she said that you actually had to SPEND $25 to get it, as in, your total had to be $25 AFTER coupons!!! WHAT?!?! has anyone else had this problem?

  5. Katherine says:

    Thank you for all your hard work on sorting this out! It's much appreciated & I have bookmarked your site after finding you from A Thrifty Mom. I'm nervous to try and do the Kraft deal but am going to give it a whirl today! We'll see how it goes!

  6. Kim says:

    So, is it safe (er) to say that if I got my rebate form, and my catalina that all should go ok with the rebate? I wonder because I had my list all ready and they were out of some of the things I was going to get, so I had to improvise and ended up getting an A-1 sauce and realized after the fact that it isn't on the list, but I did get the rebate and catalina.

  7. Anonymous says:

    I called and the lady told me that if the form printed out after your order, it will work no matter how many coupons you used.

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